Explain your services.
Explain what you do, where you work and who you help. Build clear service pages and search fundamentals so visitors can recognize a good fit.
North Fort Myers / Serving Southwest Florida
Need your first website, a redesign or someone to handle the updates? I design and manage websites for small businesses across Southwest Florida, with a focus on local service businesses.
Wayne Creative Agency / A founder-led creative studio.
01 / The business problem
A website can look perfectly fine and still make it hard for someone to become a customer.
Visitors may struggle to understand your services or find your phone number. Inquiries can reach the wrong inbox or wait too long for a reply. Outdated information can make customers question whether you can help.
I look at how your website presents the business and how people contact you, then help you decide what needs to change.
“He listens well to your needs and brings good insight.”
02 / How WCA helps
Explain what you do, where you work and who you help. Build clear service pages and search fundamentals so visitors can recognize a good fit.
Give customers useful information, real examples and straightforward ways to call or request help. Design the contact path around your business and the people using it.
Agree on who receives an inquiry and how your team responds. Identify where a supported connection could help, while keeping your team responsible for the customer conversation.
Smart Website brings custom design, managed hosting and ongoing website-related changes together. Send the updates you need; WCA schedules the work according to its complexity and production capacity.
Inquiry automation and reporting are in development. Your proposal will identify which services are available.
Explore ways to work together03 / Featured work
Any Print & Promo has a range of products to explain. Grass Roots Plus presents visual landscaping work. Seawall Medic introduces a specialist service. Each gives visitors a different reason to look closer before making contact.
Explore the real website screenshots, project details and video tours.
View all website projects
Printing & promotional products
Watch website tour Project details
Landscaping
Watch website tour Project details
Seawall services
Watch website tour Project details04 / Ways to work together
Choose Smart Website when you want the website and its ongoing care handled together. Website Only gives you a complete, defined project with a clear handoff and no required monthly WCA management.
Need WordPress or more complex functionality? Start with Custom Website. Broader marketing work belongs in a separately scoped Fractional Marketing retainer.
A custom website with an agreed scope and a handoff at launch. Choose this when you want a finished project without monthly website management.
Hosting and domain arranged separately. No monthly management required.
Explore Website OnlyA custom website with an ongoing partner to manage it. Send changes in plain English and get back to running your business.
Website changes scheduled by complexity and capacity. Automation is in development.
Explore Smart WebsitesFor businesses that need WordPress or unusually complex, bespoke website functionality. The work is designed and scoped around your requirements.
Hosting, licensing and maintenance scoped separately.
Explore Custom WebsitesAn ongoing creative and strategic partner for the marketing work your business needs. We agree on the priorities and monthly scope together.
A separate marketing engagement with agreed monthly work.
Talk about marketing support05 / Who we serve
For owners who need a useful website without another job managing it.
Plumbing and HVAC businesses need customers to understand their services and find a clear way to request help. Independent insurance agencies need to explain their options and make starting a conversation feel straightforward.
Contractors, trades and independent insurance agencies are a particular focus, but other small businesses are welcome. Based in North Fort Myers, WCA serves Fort Myers, Cape Coral, Naples and surrounding Southwest Florida communities.
Talk about your business06 / Work directly with Tyler
I'm Tyler Small. I grew up in the Fort Myers area, studied art at the University of Central Florida and built my experience across design, development and marketing.
Roughly nine years at Allstate gave me a close view of sales, customer service and follow-up. In March 2025, I left insurance to run Wayne Creative Agency full time.
You work directly with me to understand the problem, shape the design and agree on what the website needs to do.
“Easy to work with, extremely knowledgeable, prompt communication and a beautiful end result; a website that we PROUDLY promote to our customers!”
07 / Practical knowledge
Plain-English guides to website costs, ongoing care and what should happen after an inquiry. Useful starting points for your next conversation about the website.
I also plan to publish original research on Southwest Florida business websites and customer inquiries.
Read the website guidesWebsite guide
Understand the difference between a website project, a managed service and the extras that change the quote.
Read the guideWebsite guide
Hosting is only one part of keeping a business website useful. Here is what to ask about ongoing care.
Read the guideWebsite guide
A simple guide to collecting an inquiry, notifying your team and agreeing on the next step.
Read the guideRooted in Southwest Florida
Based in North Fort Myers. Serving Fort Myers, Cape Coral, Naples, Bonita Springs, Estero and surrounding communities across Lee, Collier and Charlotte counties.
A good place to start
Talk with Tyler about a new website, a redesign or help keeping your current site up to date.
Start a conversation