I design new websites, replace outdated ones and manage sites after launch. The right arrangement depends on what you need built and how much help you want afterward.
WCA serves Southwest Florida small businesses, with a particular focus on contractors, trades and independent insurance agencies.
Four ways to work together
Choose the support you actually need.
If you want a completed website and a handoff, Website Only is a good fit. Smart Website is for owners who want ongoing website management. Custom Website covers specialized requirements; Fractional Marketing covers broader marketing work.
01 / Website Only
A website purchased as a project.
A custom website with an agreed scope and a handoff at launch. Choose this when you want a finished project without monthly website management.
$1,935 one time
Two payments of $967.50 available. No required monthly WCA management.
Up to five custom-designed static pages
Responsive design & SEO fundamentals
Fixed scope & defined revisions
Launch & project handoff
Hosting and domain arranged separately or through optional annual services. Future changes are separately commissioned. No WordPress or Smart Website Workers.
A custom website with an ongoing partner to manage it. Send changes in plain English and get back to running your business.
$995 one-time setup + $299/month
New website: 12-month initial agreement with an early-exit option. $4,583 for the first 12 billed months.
Custom-designed static website
Managed website & hosting
Ongoing website-related changes & improvements
Website support from WCA
No arbitrary quota of small text edits; work is scheduled by complexity and production capacity. Website Workers and reusable integrations are in development and included for eligible subscribers as released. Bespoke work and third-party costs are separately scoped. Existing Website Only sites can move to Smart Website at $299/month with no second setup fee, month-to-month with 30 days' notice.
An ongoing creative and strategic partner for the marketing work your business needs. We agree on the priorities and monthly scope together.
Custom monthly retainer
A separately scoped marketing engagement.
Marketing strategy & creative production
Campaign planning & execution
Video, social media & advertising
Agreed monthly work & priorities
Separate from Smart Website unless specifically included by contract. Production costs, advertising spend and third-party fees are agreed in the scope.
A one-time website purchase and a managed website solve different needs.
Website Only gives you up to five custom-designed static pages, fixed scope, defined revisions and a project handoff. You arrange hosting and domain separately, or choose optional annual services. There is no required monthly WCA management; future changes are separately commissioned.
Smart Website combines a custom static website with managed hosting and ongoing website-related changes. It is useful when your services, photos or content change and you want someone to handle the work. Requests are scheduled by complexity and production capacity.
If you need WordPress or unusually complex functionality, start with Custom Website. Hosting, licensing, maintenance and third-party costs are separately scoped.
Already purchased Website Only? Add Smart Website management to that site for $299/month, with no second setup fee and 30 days' notice to cancel. A substantial rebuild needs a separate proposal. New Smart Websites have a 12-month initial agreement with a prorated early-release option.
If your preference changes before launch, payments already made apply toward the selected product. We revise the scope and payment schedule, and quote any additional work for approval. Substantial changes to an approved design direction are separately scoped.
WCA also provides branding, logo and graphic design, print materials, content, video, social media and advertising support.
These services need their own agreed scope. A separate project can cover a logo or brochure; a custom Fractional Marketing retainer can cover ongoing strategy, creative production and campaigns.
01
Website design
A custom website that explains your services, works on phones and computers, and makes it easy to call or request a quote.
New websites / Redesigns
02
Website management
Hosting, security, updates and website changes handled for you. Send the changes you need without learning website software.
Hosting / Updates / Support
03
Logo & graphic design
Logos, business cards, brochures and other designs that help your business look consistent online and in print.
Logos / Business cards / Print
04
Google & local search
Help nearby customers find your business. Improve your website's search information and your Google Business Profile so people can understand your services and contact you.
Search engine optimization (SEO) / Google Business Profile
05
Social media & advertising
Social posts, video editing and ads for Google, Facebook and Instagram. Get help planning what to say, creating the materials and reviewing the results.
Social content / Paid ads / Campaigns
06
Website automation in development
WCA is developing reusable services for inquiry handling, customer records and reporting. Available services will be identified in your website proposal.
Planned website services / Availability by release
What is included?
Standard Smart Website support covers the website and its improvements. Separate branding projects, standalone graphics, social media management, advertising management, video production and unrelated applications are not automatically included.
Reusable website automation is in development. Supported services will be included for eligible Smart Website subscribers as released. Bespoke integrations, major third-party systems, licensing and unusually high usage are separately scoped. A proposal identifies available services and any additional costs.
Getting started
Tell me what needs to change.
01
Look at the need
A first website, a redesign, ongoing updates or marketing help? We start with your business and what customers need to understand.
02
Agree on the work
Choose the arrangement, define the deliverables and content responsibilities, and review the costs and terms before work begins.
03
Build and review
Design, build and check the website together. Then hand it over or continue managing it under the agreed service.
A good place to start
Need a website? Or a better one?
Talk with Tyler about a new website, a redesign or help keeping your current site up to date.
